Privacy Policy accentedge, LLC | Effective Date: May 30, 2026 Website: https://www.accentedge.com
1. Introduction
accentedge, LLC (“accentedge,” “we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website at https://www.accentedge.com, interact with our services, or communicate with us.
By using our website or services, you consent to the data practices described in this policy. If you do not agree with the terms of this Privacy Policy, please do not access the site or use our services.
2. Who We Are
accentedge, LLC is an enterprise technology consulting firm specializing in Artificial Intelligence, Cloud Computing, and Cybersecurity solutions for enterprises and government agencies.
- Email: info@accentedge.com
- Phone: (312) 489-8600
- Address: 625 West Adams Street, Chicago, IL 60661
3. Information We Collect
3.1 Information You Provide Directly
We collect personal information that you voluntarily provide to us, including when you:
- Submit a contact, inquiry, or lead generation form on our website
- Download reports, whitepapers, or other gated content
- Register for webinars, events, or newsletters
- Request a consultation, advisory call, or service quote
- Leave comments on our website or blog
- Communicate with us via email, phone, or WhatsApp
The types of information collected may include: full name, email address, phone number, company name, job title, industry, and any message or project details you choose to provide.
3.2 Information Collected Automatically
When you visit our website, we automatically collect certain information about your device and browsing activity through cookies, web beacons, pixels, and similar tracking technologies, including:
- IP address and approximate geographic location
- Browser type, version, and language
- Device type and operating system
- Pages viewed, time spent on pages, and navigation paths
- Referring URLs and search terms
- Date and time of your visit
3.3 Information from Third Parties
We may receive information about you from third-party sources, including marketing partners, data enrichment services, and publicly available sources, which we may combine with information we already have about you.
4. How We Use Your Information
4.1 Service Delivery and Communication
- To respond to your inquiries and provide requested information or services
- To send you reports, whitepapers, or content you have requested
- To schedule and conduct advisory calls and consultations
- To process and fulfill service agreements
4.2 Marketing and Advertising
- To send you marketing communications, newsletters, and updates about our services (where you have consented or we have a legitimate interest)
- To show you relevant advertisements on Google, LinkedIn, and other third-party advertising platforms
- To create and use custom audiences for advertising purposes, including through Google Ads Customer Match (see Section 7)
- To conduct remarketing campaigns to people who have previously visited our website
- To measure and optimize the performance of our advertising campaigns
4.3 Analytics and Improvement
- To analyze website traffic, usage patterns, and user behavior
- To improve the content, functionality, and user experience of our website
- To conduct A/B testing and conversion rate optimization
4.4 Legal and Compliance
- To comply with applicable laws, regulations, and legal obligations
- To enforce our terms of service and protect our legal rights
- To detect, prevent, and address fraud, security incidents, or technical issues
5. Tracking Technologies and Analytics
5.1 Google Tag Manager
We use Google Tag Manager (GTM) to manage and deploy tracking tags and scripts on our website. GTM itself does not collect personal data, but it enables the deployment of the tools described below. Google Tag Manager is subject to Google’s Privacy Policy at https://policies.google.com/privacy.
5.2 Google Analytics 4 (GA4)
We use Google Analytics 4 to analyze website traffic and user behavior. Google Analytics collects data including pages visited, time on site, device information, and approximate location. This data is used in aggregated and anonymized form to improve our website and marketing efforts. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on at https://tools.google.com/dlpage/gaoptout.
5.3 Google Ads and Remarketing
We use Google Ads to display advertisements on Google Search and other Google properties. This includes:
- Search advertising: Ads shown to users who search for relevant terms on Google
- Remarketing: Ads shown to users who have previously visited our website
- Customer Match: Targeted advertising using customer email lists (see Section 7)
You can manage your Google ad preferences at https://adssettings.google.com.
5.4 LinkedIn Insight Tag
We use the LinkedIn Insight Tag to track conversions from LinkedIn advertising campaigns, enable retargeting to website visitors on LinkedIn, and gather aggregated demographic data about our site visitors. LinkedIn’s privacy policy is available at https://www.linkedin.com/legal/privacy-policy.
5.5 Microsoft Clarity
We use Microsoft Clarity, a behavioral analytics tool that records anonymized user sessions, heatmaps, and click patterns to help us understand how visitors interact with our website. Session recordings do not capture passwords or payment information. Microsoft’s Privacy Policy is available at https://privacy.microsoft.com/privacystatement.
5.6 Apollo.io
We use Apollo.io for sales intelligence and contact enrichment. Apollo may process contact information including name, email, company, and professional details. Apollo’s privacy policy is available at https://www.apollo.io/privacy-policy.
6. Email Marketing
We use Mailchimp to manage our email marketing communications. When you subscribe to our newsletter or download gated content, your email address and related information may be stored in Mailchimp. We use this information to send you relevant communications about our services, insights, and events.
All marketing emails include an unsubscribe link. You can opt out of marketing communications at any time by:
- Clicking the “Unsubscribe” link in any marketing email
- Emailing us at info@accentedge.com with “Unsubscribe” in the subject line
Mailchimp’s privacy policy is available at https://mailchimp.com/legal/privacy/.
7. Google Ads Customer Match
We use Google’s Customer Match feature to show targeted advertisements to our existing contacts and newsletter subscribers. Customer Match allows us to upload hashed contact information to Google, which then matches this data to Google account holders to enable targeted advertising.
7.1 How We Use Customer Match
- To display relevant advertisements to our existing contacts on Google Search, YouTube, and Gmail
- To increase bids for users already familiar with accentedge when they search for relevant services
- To exclude existing clients from certain acquisition-focused campaigns
7.2 Data Used for Customer Match
The following data may be uploaded to Google for Customer Match purposes:
- Email address (hashed before transmission)
- First name and last name (hashed before transmission)
- Phone number (hashed before transmission)
- Country of residence
7.3 Your Rights Regarding Customer Match
All data uploaded to Google Customer Match is hashed (encrypted one-way) before transmission and is used solely for audience matching purposes. You can:
- Opt out of personalized advertising at https://adssettings.google.com
- Request removal of your data from our Customer Match lists by contacting us at info@accentedge.com
We only use Customer Match with data collected in compliance with applicable laws and Google’s Customer Match policy. All contacts in our Customer Match lists have either provided consent for marketing communications or have an established business relationship with accentedge.
8. Cookie Policy
Our website uses cookies and similar tracking technologies. Cookies are small text files stored on your device when you visit a website.
8.1 Types of Cookies We Use
- Strictly Necessary Cookies: Required for the website to function properly. These cannot be disabled.
- Analytics Cookies: Help us understand how visitors use our website (Google Analytics, Microsoft Clarity).
- Marketing Cookies: Used to deliver relevant advertisements and track campaign performance (Google Ads, LinkedIn Insight Tag).
- Functional Cookies: Remember your preferences and settings to enhance your experience.
8.2 Managing Cookies
You can control and manage cookies through your browser settings. Note that disabling certain cookies may affect the functionality of our website. For more information on managing cookies, visit https://www.allaboutcookies.org.
9. How We Share Your Information
We do not sell your personal information to third parties. We may share your information in the following circumstances:
9.1 Service Providers
We share information with trusted third-party service providers who assist us in operating our website and delivering services, including:
- Google (Analytics, Ads, Tag Manager, Customer Match)
- Mailchimp (Email marketing)
- LinkedIn (Advertising and analytics)
- Microsoft (Clarity behavioral analytics)
- Apollo.io (Sales intelligence and CRM)
- GiveWP (Donation processing)
- Stripe and payment processors (Financial transactions)
All service providers are contractually required to protect your information and use it only for the purposes we specify.
9.2 Legal Requirements
We may disclose your information if required by law, court order, or governmental authority, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
9.3 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity, subject to the same privacy protections described in this policy.
9.4 Mobile Data
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
10. Your Privacy Rights
10.1 California Residents (CCPA)
If you are a California resident, you have the following rights under the California Consumer Privacy Act:
- Right to Know: Request disclosure of the categories and specific pieces of personal information we have collected about you.
- Right to Delete: Request deletion of your personal information, subject to certain exceptions.
- Right to Opt-Out: Opt out of the sale of your personal information (we do not sell personal information).
- Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.
To exercise your CCPA rights, contact us at info@accentedge.com or (312) 489-8600.
10.2 European Residents (GDPR)
If you are located in the European Economic Area (EEA), you have the following rights under the General Data Protection Regulation:
- Right of Access: Request a copy of the personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete data.
- Right to Erasure: Request deletion of your personal data.
- Right to Restrict Processing: Request that we limit how we use your data.
- Right to Data Portability: Receive your data in a structured, machine-readable format.
- Right to Object: Object to processing based on legitimate interests or for direct marketing.
- Right to Withdraw Consent: Where processing is based on consent, withdraw it at any time.
To exercise your GDPR rights, contact us at info@accentedge.com.
10.3 Opt-Out of Advertising
You can opt out of personalized advertising through the following resources:
- Google Ad Settings: https://adssettings.google.com
- Google Analytics Opt-Out: https://tools.google.com/dlpage/gaoptout
- LinkedIn Ad Preferences: https://www.linkedin.com/psettings/advertising
- Network Advertising Initiative: https://optout.networkadvertising.org
- Digital Advertising Alliance: https://optout.aboutads.info
11. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy. Specific retention periods include:
- Contact form submissions and lead information: 3 years from last interaction
- Email marketing records: Until you unsubscribe plus 1 year
- Website analytics data: 26 months
- Customer Match lists: Updated quarterly; contacts removed upon unsubscribe
- Financial and transaction records: 7 years (as required by law)
- Cookie data: Per individual cookie lifespan (typically 30 days to 2 years)
12. Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction, including SSL/TLS encryption, access controls, and regular security assessments. However, no method of transmission over the Internet is 100% secure and we cannot guarantee absolute security.
13. Children’s Privacy
Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us at info@accentedge.com.
14. Third-Party Links and Embedded Content
Our website may contain links to third-party websites and embedded content from other sites. These third-party sites have their own privacy policies and we are not responsible for their content or privacy practices.
15. International Data Transfers
accentedge, LLC is based in the United States. If you are accessing our website from outside the United States, your information may be transferred to and processed in the United States. By using our website, you consent to this transfer.
16. Changes to This Privacy Policy
We reserve the right to update or modify this Privacy Policy at any time. We will notify you of material changes by posting the new policy on this page with an updated effective date. Your continued use of our website after changes are posted constitutes your acceptance of the updated policy.
17. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
- Email: info@accentedge.com
- Phone: (312) 489-8600
- Mail: accentedge, LLC | 625 West Adams Street | Chicago, IL 60661
- WhatsApp: +1 (312) 972-3250
This privacy policy was last updated on May 30, 2026.