Consumer Packaged Goods

For Molson Coors (www.molsoncoors.com) the second largest brewing company in the United States;

• Improving sales trends and profitability as independently measured by ACNielsen and IRI by enhancing sales presence via performance management of 5000+ sales force.
• Improving customer satisfaction of major retail customers as independently verified by Annual Cannondale Customer Satisfaction Survey by seamless execution in 500,000+ licensed outlets across the United States.
• Improved sales & distribution efficiency of distribution network by implementing systems and processes that streamlined sales planning, service policy, sales execution, shelf space management, draft, sales administration, and employee development.